Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to iProspect in all segments.

Websites Categories

1 iProspect has better usage coverage in more websites categories. Including Business & Industry, Travel, Tourism, People & Society and 23 other categories.

2 Direct Response Group is leading in Real Estate, Soccer, Sports, Office Products and one other category.


1 iProspect is leading in most countries, including United States, Taiwan, France, India and 5 other countries.

2 Direct Response Group is leading in Germany, Japan, Latvia and Brazil.