In terms of market share, Direct Response Group is clearly lagging behind, losing to LoopFuse OneView in all segments.
LoopFuse OneView has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Computer & Electronics, Marketing & Advertising and 51 other categories.
Direct Response Group is leading in Office Products, Soccer and TV & Video.
LoopFuse OneView is leading in most countries, including United States, India, Argentina, United Kingdom and 22 other countries.
Direct Response Group is leading in Russia.