Market Share by Top Websites

1 PredictiveIntent is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to PredictiveIntent in all segments.

Websites Categories

1 Direct Response Group has better usage coverage in more websites categories. Including Computer & Electronics, Internet & Telecom, Software, People & Society and 8 other categories.

2 PredictiveIntent is leading in Jobs & Employment, Career & Education, Business & Industry and Marketing & Advertising.

Geography

1 PredictiveIntent is leading in most countries, including Italy, Netherlands, Portugal, Spain and 16 other countries.

2 Direct Response Group is leading in United States, Japan, Germany and China.