Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to SUP media in all segments.

Websites Categories

1 SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, Sports, People & Society and 10 other categories.

2 Direct Response Group is leading in Business & Industry, Internet & Telecom, Online Marketing, Office Products and one other category.


1 Direct Response Group is leading in most countries, including Japan, Brazil and United States.

2 SUP media is leading in Russia and Belarus.