Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to SUP media in all segments.

Websites Categories

1 SUP media has better usage coverage in more websites categories. Including Shopping, People & Society, Arts & Entertainment, Internet & Telecom and 17 other categories.

2 Direct Response Group is leading in Business & Industry, Computer & Electronics, Real Estate and Office Products.

Geography

1 SUP media is leading in most countries, including Russia, Ukraine, Lebanon, Germany and one other country.

2 Direct Response Group is leading in United States, Korea Republic and Thailand.