Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to SUP media in all segments.

Websites Categories

1 SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Internet & Telecom and 11 other categories.

2 Direct Response Group is leading in Business & Industry, Office Products, Computer & Electronics and Real Estate.

Geography

1 SUP media is leading in most countries, including Russia, United Kingdom, Romania and Czech Republic.

2 Direct Response Group is leading in United States, Brazil and Japan.