Market Share by Top Websites

1 Dixa is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Emotive is clearly lagging behind, losing to Dixa in all segments.

Websites Categories

1 Dixa has better usage coverage in more websites categories. Including Lifestyle, Sports, Food & Drink, Health and 17 other categories.

2 Emotive is leading in Vehicles.


1 Dixa is leading in most countries, including Denmark, United Kingdom, Sweden, Germany and 37 other countries.

2 Emotive is leading in United States, Canada, India, Nigeria and one other country.