Market Share by Top Websites

1 Lijit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Double.net is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 133 other categories.

2 Double.net is leading in Science, Social Sciences, Shopping, Marketing & Advertising and 25 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, Indonesia, Canada and 65 other countries.

2 Double.net is leading in Sweden, Cyprus, Finland, Kenya and 4 other countries.