Market Share by Top Websites

1 MSN Ads is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Double.net is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 Double.net has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Internet & Telecom and 65 other categories.

2 MSN Ads is leading in News & Media, Computer & Electronics, Religion & Spirituality, Software and 52 other categories.

Geography

1 MSN Ads is leading in most countries, including United States, Canada, India, Brazil and 45 other countries.

2 Double.net is leading in Sweden, Niue, Norway, Finland and 11 other countries.