Market Share by Top Websites

1 Integral Ad Science is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, DoublePimp is clearly lagging behind, losing to Integral Ad Science in all segments.

Websites Categories

1 Integral Ad Science has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, People & Society, Business & Industry and 107 other categories.

2 DoublePimp is leading in Adult, Clothing, Gay, Lesbian, & Bisexual, Relationships & Dating and 22 other categories.

Geography

1 Integral Ad Science is leading in most countries, including United States, Canada, United Kingdom, France and 54 other countries.

2 DoublePimp is leading in Germany, Russia, Turkey, Indonesia and 20 other countries.