Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, mParticle is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including News & Media, Computer & Electronics, Arts & Entertainment, Business & Industry and 70 other categories.

2 mParticle is leading in Newspapers, Restaurants & Delivery, Banking, Relationships & Dating and 9 other categories.

Geography

1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 107 other countries.

2 mParticle is leading in Burkina Faso.