Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Opentracker is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 Opentracker has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Internet & Telecom and 15 other categories.

2 DoubleVerify is leading in Sports, News & Media, Arts & Entertainment, Career & Education and 2 other categories.


1 Opentracker is leading in most countries, including United Kingdom, India, Australia, Indonesia and 55 other countries.

2 DoubleVerify is leading in United States, Canada, Russia, Germany and 51 other countries.