Market Share by Top Websites

1 Segment is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 99 other categories.

2 DoubleVerify is leading in Computer & Electronics, News & Media, Software, Technology News and 30 other categories.

Geography

1 Segment is leading in most countries, including United Kingdom, India, Greece, Australia and 54 other countries.

2 DoubleVerify is leading in United States, Russia, Germany, Brazil and 25 other countries.