Market Share by Top Websites

1 Segment is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DoubleVerify is leading in Top 10K Sites.

Websites Categories

1 Segment has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 102 other categories.

2 DoubleVerify is leading in Computer & Electronics, News & Media, Software, Technology News and 22 other categories.

Geography

1 Segment is leading in most countries, including United States, United Kingdom, Greece, Australia and 68 other countries.

2 DoubleVerify is leading in Poland, Argentina, Korea Republic, Hungary and 4 other countries.