Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, W3Counter is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 W3Counter has better usage coverage in more websites categories. Including People & Society, Business & Industry, Religion & Spirituality, Arts & Entertainment and 142 other categories.

2 DoubleVerify is leading in Technology News, Motorcycles, Cooking & Recipes, Newspapers and 17 other categories.


1 DoubleVerify is leading in most countries, including United States, Russia, Brazil, United Kingdom and 86 other countries.

2 W3Counter is leading in Indonesia, India, Iran, China and 49 other countries.