Market Share by Top Websites

1 DoubleVerify is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, W3Counter is clearly lagging behind, losing to DoubleVerify in all segments.

Websites Categories

1 DoubleVerify has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Sports, News & Media and 16 other categories.

2 W3Counter is leading in Computers Electronics & Technology, Adult, Community & Society and Law & Government.

Geography

1 W3Counter is leading in most countries, including Hungary, Brazil, India, Indonesia and 59 other countries.

2 DoubleVerify is leading in United States, Germany, United Kingdom, Canada and 39 other countries.