Market Share by Top Websites

1 Questback is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, DSMM Advantage is clearly lagging behind, losing to Questback in all segments.

Websites Categories

1 Questback has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, Internet & Telecom and 56 other categories.

2 DSMM Advantage is leading in Shopping, Finance, Health, Insurance and 26 other categories.

Geography

1 Questback is leading in most countries, including Sweden, Norway, Denmark, Netherlands and 30 other countries.

2 DSMM Advantage is leading in United States, Tunisia, Thailand, Puerto Rico and one other country.