Market Share by Top Websites

1 Varick Media Management is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, DSMM Advantage is clearly lagging behind, losing to Varick Media Management in all segments.

Websites Categories

1 Varick Media Management has better usage coverage in more websites categories. Including Sports, Business & Industry, Autos & Vehicles, Shopping and 52 other categories.

2 DSMM Advantage is leading in Internet & Telecom, Health, Marketing & Advertising, Finance and 35 other categories.

Geography

1 Varick Media Management is leading in most countries, including United States, Canada, United Kingdom, Russia and 17 other countries.

2 DSMM Advantage is leading in Mexico, Greece, Netherlands, Bolivia and 2 other countries.