DSMM Advantage is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DSMM Advantage has better usage coverage in more websites categories. Including Shopping, Finance, Internet & Telecom, Marketing & Advertising and 41 other categories.
Vertical Network is leading in Travel, Arts & Entertainment, People & Society, Tourism and 20 other categories.
DSMM Advantage is leading in most countries, including United States, Canada, United Kingdom, Viet Nam and 9 other countries.
Vertical Network is leading in Germany and Switzerland.