Market Share by Top Websites

1 Klarna is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dwolla is clearly lagging behind, losing to Klarna in all segments.

Websites Categories

1 Klarna has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Marketing & Advertising and 160 other categories.

2 Dwolla is leading in Books & Literature, Publishing & Printing, Technology News, Email and 4 other categories.


1 Klarna is leading in most countries, including Sweden, Germany, Norway, Finland and 65 other countries.

2 Dwolla is leading in New Zealand, Costa Rica, Dominican Republic, Honduras and 3 other countries.