DynamicYield is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DynamicYield has better usage coverage in more websites categories. Including News & Media, Shopping, Gambling, Arts & Entertainment and 59 other categories.
Observer is leading in Business & Industry, Computer & Electronics, People & Society, Internet & Telecom and 15 other categories.
DynamicYield is leading in most countries, including United Kingdom, Israel, United States, Russia and 46 other countries.
Observer is leading in Japan, Turkey, Korea Republic, Denmark and one other country.