DynamicYield is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
DynamicYield has better usage coverage in more websites categories. Including News & Media, Shopping, Gambling, Arts & Entertainment and 56 other categories.
Observer is leading in Business & Industry, Computer & Electronics, People & Society, Software and 16 other categories.
DynamicYield is leading in most countries, including United Kingdom, Israel, United States, Russia and 50 other countries.
Observer is leading in Ukraine and Portugal.