Market Share by Top Websites

1 eADV is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to eADV in all segments.

Websites Categories

1 eADV has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 108 other categories.

2 Merchenta is leading in Home & Garden, Products & Shopping, Children and Makes & Models.


1 eADV is leading in most countries, including Italy, Germany, United States, France and 30 other countries.

2 Merchenta is leading in Malaysia, Australia and India.