Market Share by Top Websites

1 eADV is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Merchenta is clearly lagging behind, losing to eADV in all segments.

Websites Categories

1 eADV has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 103 other categories.

2 Merchenta is leading in Home & Garden, Makes & Models, Publications and Children.

Geography

1 eADV is leading in most countries, including Italy, Brazil, United States, Greece and 21 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, Australia, Hong Kong and 7 other countries.