Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, EClick is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 15 other categories.

2 EClick is leading in Vehicles, Adult, E-commerce & Shopping, Home & Garden and one other category.

Geography

1 Improve Digital is leading in most countries, including United States, France, Taiwan, Italy and 115 other countries.

2 EClick is leading in Russia, Slovakia, Japan, Ukraine and 11 other countries.