Market Share by Top Websites

1 EClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to EClick in all segments.

Websites Categories

1 EClick has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, Adult and 105 other categories.

2 MSN Ads is leading in People & Society, Music & Audio, Software, Sports and 26 other categories.

Geography

1 EClick is leading in most countries, including Russia, United States, Viet Nam, China and 75 other countries.

2 MSN Ads is leading in Venezuela, Israel, Indonesia, Pakistan and 5 other countries.