Market Share by Top Websites

1 EClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to EClick in all segments.

Websites Categories

1 EClick has better usage coverage in more websites categories. Including Shopping, Business & Industry, Arts & Entertainment, News & Media and 126 other categories.

2 MSN Ads is leading in People & Society, Music & Audio, Technology News, Cooking & Recipes and 20 other categories.

Geography

1 EClick is leading in most countries, including Russia, Viet Nam, United States, Ukraine and 79 other countries.

2 MSN Ads is leading in Canada, India, Argentina, Romania and 17 other countries.