EClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
EClick has better usage coverage in more websites categories. Including Shopping, News & Media, Health, Religion & Spirituality and 69 other categories.
Platform161 is leading in Business & Industry, Arts & Entertainment, People & Society, Marketing & Advertising and 57 other categories.
EClick is leading in most countries, including United States, Russia, Viet Nam, Korea Republic and 47 other countries.
Platform161 is leading in Netherlands, Sweden, Germany, Turkey and 17 other countries.