EClick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Platform161 has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Travel, Real Estate and 65 other categories.
EClick is leading in Shopping, News & Media, Computer & Electronics, Health and 46 other categories.
EClick is leading in most countries, including United States, Russia, Viet Nam, Korea Republic and 36 other countries.
Platform161 is leading in Netherlands, Sweden, Germany, Turkey and 20 other countries.