Market Share by Top Websites

1 EClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Overture is clearly lagging behind, losing to EClick in all segments.

Websites Categories

1 EClick has better usage coverage in more websites categories. Including Vehicles, News & Media, Adult, E-commerce & Shopping and 19 other categories.

2 Yahoo Overture is leading in Food & Drink.

Geography

1 EClick is leading in most countries, including Russia, Slovakia, Japan, Ukraine and 84 other countries.

2 Yahoo Overture is leading in Philippines, Taiwan, Hong Kong, Pakistan and 11 other countries.