Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Econda is clearly lagging behind, losing to Effective Measure in all segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Computers Electronics & Technology, Community & Society and 15 other categories.

2 Econda is leading in E-commerce & Shopping, Lifestyle, Business & Consumer Services, Home & Garden and one other category.


1 Effective Measure is leading in most countries, including South Africa, India, United States, Saudi Arabia and 67 other countries.

2 Econda is leading in Germany, Switzerland, Austria, France and 13 other countries.