Market Share by Top Websites

1 NaviPlus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, EmpathyBroker is clearly lagging behind, losing to NaviPlus in all segments.

Websites Categories

1 NaviPlus has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Business & Consumer Services, Food & Drink and 9 other categories.

2 EmpathyBroker is leading in Finance, Computers Electronics & Technology, Sports, Home & Garden and 2 other categories.

Geography

1 EmpathyBroker is leading in most countries, including Spain, Portugal, France, Italy and 8 other countries.

2 NaviPlus is leading in Japan, Hong Kong, Canada and China.