Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to Footprint in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Computers Electronics & Technology, Business & Consumer Services and 5 other categories.

2 Encore Metrics is leading in Food & Drink.


1 Footprint is leading in most countries, including United States, Canada, Ecuador, Japan and 18 other countries.

2 Encore Metrics is leading in Philippines and Portugal.