Market Share by Top Websites

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to IgnitionOne in all segments.

Websites Categories

1 IgnitionOne has better usage coverage in more websites categories. Including Business & Consumer Services, Finance, Sports, Vehicles and 5 other categories.

2 Encore Metrics is leading in Food & Drink and Lifestyle.

Geography

1 IgnitionOne is leading in most countries, including Japan, United States, Canada, China and 4 other countries.

2 Encore Metrics is leading in Philippines.