Market Share by Top Websites

1 IgnitionOne is leading in Top 100K Sites.

2 In terms of market share, Encore Metrics is clearly lagging behind, losing to IgnitionOne in all segments.

Websites Categories

1 IgnitionOne has better usage coverage in more websites categories. Including People & Society, Business & Industry, Arts & Entertainment, News & Media and 75 other categories.

2 Encore Metrics is leading in Travel, Accommodation & Hotels, Sports and Universities & Colleges.

Geography

1 IgnitionOne is leading in most countries, including United States, Japan, France, United Kingdom and 27 other countries.

2 Encore Metrics is leading in Philippines, Lebanon, Argentina, Finland and 4 other countries.