In terms of market share, Encore Metrics is clearly lagging behind, losing to NetMonitor in all segments.
NetMonitor has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Sports and 22 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Sports, Law & Government and 4 other categories.
NetMonitor is leading in most countries, including Finland, Germany, Russia, United Kingdom and 6 other countries.
Encore Metrics is leading in United States, Japan, Romania, Colombia and 4 other countries.