In terms of market share, Encore Metrics is clearly lagging behind, losing to NetMonitor in all segments.
NetMonitor has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Shopping, Arts & Entertainment and 39 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Sports, Health and 9 other categories.
NetMonitor is leading in most countries, including Finland, Estonia, Bulgaria, Azerbaijan and 5 other countries.
Encore Metrics is leading in United States, Argentina, Ukraine, Switzerland and 4 other countries.