In terms of market share, Encore Metrics is clearly lagging behind, losing to NetMonitor in all segments.
NetMonitor has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Sports and 24 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Tourism, Law & Government and 2 other categories.
Encore Metrics is leading in most countries, including United States, Japan, Canada, Sri Lanka and 6 other countries.
NetMonitor is leading in Finland, Estonia, Russia, Germany and 5 other countries.