In terms of market share, Encore Metrics is clearly lagging behind, losing to NetMonitor in all segments.
NetMonitor has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Shopping, Arts & Entertainment and 38 other categories.
Encore Metrics is leading in Travel, Accommodation & Hotels, Health, Financial Management and 10 other categories.
Encore Metrics is leading in most countries, including United States, Japan, Canada, Argentina and 7 other countries.
NetMonitor is leading in Finland, Estonia, Russia, India and 2 other countries.