2
In terms of market share, Encore Metrics is clearly lagging behind, losing to Oktopost in all segments.
1
Encore Metrics has better usage coverage in more websites categories. Including Food & Drink, Lifestyle and Vehicles.
2
Oktopost is leading in Business & Consumer Services, Finance and Law & Government.
1
Oktopost is leading in most countries, including United States and Belgium.
2
Encore Metrics is leading in Portugal.