Market Share by Top Websites

1 Viacom Targeting is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Enquisite is clearly lagging behind, losing to Viacom Targeting in all segments.

Websites Categories

1 Enquisite has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 48 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 30 other categories.

Geography

1 Viacom Targeting is leading in most countries, including Brazil, United States, Italy, Mexico and 52 other countries.

2 Enquisite is leading in Canada, Lithuania, Madagascar and Bahrain.