Market Share by Top Websites

1 Splash is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Etix is clearly lagging behind, losing to Splash in all segments.

Websites Categories

1 Splash has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, News & Media, Marketing & Advertising and 101 other categories.

2 Etix is leading in Arts & Entertainment, Music & Audio, People & Society, Sports and 59 other categories.


1 Splash is leading in most countries, including United States, United Kingdom, India, Brazil and 83 other countries.

2 Etix is leading in Germany, Russia, Austria, Greece and 15 other countries.