In terms of market share, Exceptional is clearly lagging behind, losing to Knowledge Networks in all segments.
Knowledge Networks has better usage coverage in more websites categories. Including People & Society, News & Media, Food & Drink, Arts & Entertainment and 11 other categories.
Exceptional is leading in Business & Industry, Internet & Telecom, Telecommunications, Shopping and 6 other categories.
Exceptional is leading in most countries, including United Kingdom, Turkey, Brazil, Viet Nam and 8 other countries.
Knowledge Networks is leading in Italy, France, Canada and Madagascar.