In terms of market share, Exceptional is clearly lagging behind, losing to Nextag ROI Optimizer in all segments.
Nextag ROI Optimizer has better usage coverage in more websites categories. Including Shopping, Business & Industry, Marketing & Advertising, Home & Garden and 16 other categories.
Exceptional is leading in Arts & Entertainment, Career & Education, Education, Internet & Telecom and 7 other categories.
Exceptional is leading in most countries, including Portugal, Brazil, Turkey, United Kingdom and 4 other countries.
Nextag ROI Optimizer is leading in United States, Germany, France, Gambia and 2 other countries.