Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, expo-MAX is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 expo-MAX has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Travel and 9 other categories.

2 mParticle is leading in News & Media, Shopping, Internet & Telecom, Finance and 5 other categories.


1 expo-MAX is leading in most countries, including Brazil, Russia, United Kingdom, Australia and 21 other countries.

2 mParticle is leading in Canada, United States, Germany, France and 14 other countries.