Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, expo-MAX is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 expo-MAX has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 39 other categories.

2 mParticle is leading in News & Media, Newspapers, Shopping, Finance and 30 other categories.


1 expo-MAX is leading in most countries, including India, United Kingdom, Romania, Brazil and 22 other countries.

2 mParticle is leading in Canada, United States, Germany, Turkey and 19 other countries.