Market Share by Top Websites

1 Google Analytics is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Facebook Domain Insights is clearly lagging behind, losing to Google Analytics in all segments.

Websites Categories

1 Google Analytics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 235 other categories.

2 Facebook Domain Insights is leading in Humor, Animation & Comics, Fashion & Modeling, Celebrities & Entertainment News and 3 other categories.


1 Google Analytics is leading in most countries, including United States, Russia, Japan, France and 220 other countries.

2 Facebook Domain Insights hasn't got a lead over Google Analytics in any country.