Market Share by Top Websites

1 Instagram is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Facebook Social Plugins is clearly lagging behind, losing to Instagram in all segments.

Websites Categories

1 Instagram has better usage coverage in more websites categories. Including Arts & Entertainment, Science & Education, Lifestyle, Computers Electronics & Technology and 17 other categories.

2 Facebook Social Plugins is leading in News & Media, Gambling and Reference Materials.

Geography

1 Instagram is leading in most countries, including United States, Russia, United Kingdom, Germany and 141 other countries.

2 Facebook Social Plugins is leading in Japan, Vietnam, Taiwan, Hungary and 13 other countries.