2
In terms of market share, Fathom SEO is clearly lagging behind, losing to InternetAudioAds in all segments.
1
InternetAudioAds has better usage coverage in more websites categories. Including Community & Society, Arts & Entertainment, Food & Drink, Games and 4 other categories.
2
Fathom SEO is leading in Lifestyle.
1
InternetAudioAds is leading in most countries, including United States, Malaysia, Algeria, Argentina and 4 other countries.
2
Fathom SEO is leading in Germany and Egypt.