In terms of market share, Fathom SEO is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Internet & Telecom and 17 other categories.
Fathom SEO is leading in Business & Industry, Health, Senior Health, Industrial Goods & Services and 14 other categories.
SUP media is leading in most countries, including Russia, Ukraine, Japan, Azerbaijan and 9 other countries.
Fathom SEO is leading in United States, Norway and Kenya.