Market Share by Top Websites

1 Unister is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Fathom SEO is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 Fathom SEO has better usage coverage in more websites categories. Including Business & Industry, Industrial Goods & Services, Health, Senior Health and 18 other categories.

2 Unister is leading in Travel, Tourism, Relationships & Dating, Real Estate and 3 other categories.

Geography

1 Unister is leading in most countries, including Germany, Austria, Switzerland, China and one other country.

2 Fathom SEO is leading in United States and South Africa.