Market Share by Top Websites

2 In terms of market share, Fathom SEO is clearly lagging behind, losing to WordStream in all segments.

Websites Categories

1 WordStream has better usage coverage in more websites categories. Including Business & Industry, People & Society, Relationships & Dating, Autos & Vehicles and 55 other categories.

2 Fathom SEO is leading in Senior Health, Industrial Goods & Services, Beauty & Fitness, Consumer Electronics and one other category.


1 WordStream is leading in most countries, including United States, Australia, India, Malaysia and 13 other countries.

2 Fathom SEO is leading in Zambia, Belgium and Canada.