Market Share by Top Websites

1 PubMatic is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Flashtalking is clearly lagging behind, losing to PubMatic in all segments.

Websites Categories

1 PubMatic has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Business & Industry and 235 other categories.

2 Flashtalking is leading in Car Rentals, Casinos and Bingo.

Geography

1 PubMatic is leading in most countries, including United States, Japan, Germany, France and 210 other countries.

2 Flashtalking is leading in Macao, Gibraltar, Grenada, Curaçao and one other country.