1
Flashtalking is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Yahoo Overture is clearly lagging behind, losing to Flashtalking in all segments.
1
Flashtalking has better usage coverage in more websites categories. Including Vehicles, Computers Electronics & Technology, Travel & Tourism, Sports and 17 other categories.
2
Yahoo Overture is leading in News & Media, Adult and Reference Materials.
1
Flashtalking is leading in most countries, including United States, United Kingdom, Australia, Canada and 92 other countries.
2
Yahoo Overture is leading in Japan, South Korea, Philippines, Taiwan and 13 other countries.