Market Share by Top Websites

1 Insider is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Footprint is clearly lagging behind, losing to Insider in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 99 other categories.

2 Insider is leading in Shopping, Clothing, Travel, Autos & Vehicles and 30 other categories.

Geography

1 Footprint is leading in most countries, including United Kingdom, United States, India, France and 52 other countries.

2 Insider is leading in Turkey, Russia, Poland, Indonesia and 26 other countries.