Market Share by Top Websites

1 Kenshoo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to Kenshoo in all segments.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Arts & Entertainment and 188 other categories.

2 Footprint is leading in Animation & Comics, Healthcare Industry, Poker, Magazines & E-Zines and 5 other categories.


1 Kenshoo is leading in most countries, including United States, United Kingdom, Brazil, India and 92 other countries.

2 Footprint is leading in Romania, Ghana, Singapore, Greece and 8 other countries.