Market Share by Top Websites

1 Kenshoo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to Kenshoo in all segments.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Arts & Entertainment and 190 other categories.

2 Footprint is leading in Photography, Animation & Comics, Healthcare Industry, Fitness and 6 other categories.


1 Kenshoo is leading in most countries, including United States, United Kingdom, India, Germany and 77 other countries.

2 Footprint is leading in Turkey, Romania, Greece, Ghana and 11 other countries.