Market Share by Top Websites

1 Kenshoo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to Kenshoo in all segments.

Websites Categories

1 Kenshoo has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Shopping and 165 other categories.

2 Footprint is leading in Genealogy, Aviation, Textiles & Nonwovens, Philanthropy and 2 other categories.


1 Kenshoo is leading in most countries, including United States, United Kingdom, Brazil, Germany and 104 other countries.

2 Footprint is leading in Ghana, Myanmar, Iceland, Luxembourg and 3 other countries.