Market Share by Top Websites

1 Monetate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to Monetate in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 91 other categories.

2 Monetate is leading in Shopping, Clothing, Health, Home & Garden and 47 other categories.


1 Footprint is leading in most countries, including India, Turkey, Romania, Mexico and 38 other countries.

2 Monetate is leading in United States, United Kingdom, Germany, Canada and 37 other countries.