Market Share by Top Websites

1 Optimost is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Footprint is clearly lagging behind, losing to Optimost in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 73 other categories.

2 Optimost is leading in Finance, Insurance, Travel, Accommodation & Hotels and 9 other categories.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, Turkey and 53 other countries.

2 Optimost is leading in Ireland, Belgium, Spain, Finland and 8 other countries.