Market Share by Top Websites

1 Footprint is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, Scout Analytics is clearly lagging behind, losing to Footprint in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 130 other categories.

2 Scout Analytics is leading in Disabled & Special Needs, Business News, Metals & Mining, Basketball and 2 other categories.

Geography

1 Footprint is leading in most countries, including United States, United Kingdom, India, Australia and 70 other countries.

2 Scout Analytics is leading in New Zealand.