Market Share by Top Websites

1 Segment is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Footprint is clearly lagging behind, losing to Segment in all segments.

Websites Categories

1 Footprint has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Computer & Electronics and 75 other categories.

2 Segment is leading in Internet & Telecom, Shopping, Marketing & Advertising, Career & Education and 55 other categories.

Geography

1 Segment is leading in most countries, including United States, United Kingdom, India, Australia and 69 other countries.

2 Footprint is leading in Turkey, Mexico, Portugal, Ghana and 13 other countries.