FredHopper is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
FredHopper has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 24 other categories.
mParticle is leading in Internet & Telecom, Arts & Entertainment, Domain Names & Register, Mobile Developers and 5 other categories.
FredHopper is leading in most countries, including France, Netherlands, United Kingdom, Germany and 26 other countries.
mParticle is leading in United States and India.