Market Share by Top Websites

1 FreshRelevance is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, ID Services is clearly lagging behind, losing to FreshRelevance in all segments.

Websites Categories

1 FreshRelevance has better usage coverage in more websites categories. Including Lifestyle, Travel & Tourism, Home & Garden, E-commerce & Shopping and 19 other categories.

2 ID Services is leading in Adult.

Geography

1 FreshRelevance is leading in most countries, including United Kingdom, United States, Canada, Sweden and 41 other countries.

2 ID Services is leading in Argentina, Israel, Nepal, New Zealand and one other country.