Market Share by Top Websites

1 Yandex Direct is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, FriendFinder Network is clearly lagging behind, losing to Yandex Direct in all segments.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Marketing & Advertising, Internet & Telecom and 186 other categories.

2 FriendFinder Network is leading in Adult, People & Society, Relationships & Dating, Music & Audio and 30 other categories.

Geography

1 FriendFinder Network is leading in most countries, including Brazil, Spain, Mexico, United States and 147 other countries.

2 Yandex Direct is leading in Russia, Kazakhstan, Ukraine, Belarus and 29 other countries.